Fly Twitter Is Pretty Fly For Social Media
Posted by admin on Dec 12, 2011 in Blog, Social Media Marketing, Twitter | 0 comments
Twitter has recently begun to roll out the latest update dubbed “Fly Twitter”. It aims to enhance to usability of the social media platform and also improve the user interface. They are streamlining the interface, which we think does a great job in keeping with one of their major advantages, simplicity. Twitter has come a long way since its humble beginnings 5 years ago, check out this early...
Read MoreHow to Use Social Media to Invest…in Your Customers
Posted by admin on Aug 1, 2011 in Blog, Social Media Marketing | 0 comments
Everyone is obsessed with the ROI of social media. Rightly so – a business would be crazy to throw good money after bad. Still, much discussion of gauging the return on investing in social media campaigns seems locked in traditional marketing paradigms. A company asks, “What will we get from engaging in social media?” A recent article from the MIT Sloan Management Review suggests a...
Read MoreSocial Media Marketing Is Simple, But Takes Effort
Posted by admin on Jun 29, 2011 in Blog, Social Media Marketing | 0 comments
There are many solutions that seem simple, it’s the getting there that’s tough. For example losing or maintaining a healthy weight, just eat a balanced diet and exercise regularly. Yet it is easier said than done as the many millions of those battling weight issues can attest to. Marketing with social media platforms like Twitter and Facebook is no different. You create brand awareness, build...
Read MoreSocial Media: Advertising That You Can Count (On)
Posted by admin on Apr 14, 2011 in Blog, Social Media Marketing | 0 comments
Long ago, in the analog age, famous Philadelphia department store magnate John Wanamaker once said, “I know that half of my advertising doesn’t work. The problem is, I don’t know which half.” Wanamaker was advertising in newspapers, on the radio, and maybe even on the side of barns – not exactly where you might think of advertising your business today. Still, his...
Read More5 of Your Biggest Objections to Twitter, Addressed
Posted by admin on Feb 23, 2011 in Blog, Twitter | 0 comments
If your business is not participating in the Twitter conversation yet, there must be some strong objections holding you back. Your concerns are valid; after all, it is a new format, and a peculiar “micro-blogging” format at that. It’s time to examine these objections and the reasons why it is crucial to move past them. 1. “This whole Twitter craze… I just don’t get it.” Well,...
Read MoreDon’t Get Labeled A Spammer On Twitter
Posted by admin on Feb 2, 2011 in Blog, Twitter | 0 comments
Wherever the people are, the Spam Bots will follow. Twitter is not immune and there are plenty spam accounts out there. To give Twitter credit, they have done quite a bit in creating policies that deter spammers and to police the community. Sometimes it is hard to distinguish companies and people that are just trying to push their own products instead of being part of the community by actively...
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